Product and Service Design
What you get with Augment product and service design
Augment services enable you to make smart, future-proof business decisions with a sustainable product strategy that balances short-term goals with a long-term vision. Our multiskilled team of design experts collaborates with you to define your value proposition and develop an actionable roadmap, ensuring your product or service aligns with market demands and business objectives.
Our product and service design helps you bring your vision to life by creating a market-leading solution that flawlessly meets user needs. We work closely with your stakeholders to re-imagine existing experiences, identify opportunities for new revenue streams, and increase the efficiency of your legacy systems. With our help, you will improve your customer experience by identifying gaps and creating a user-centric service proposition that drives sales and grows your business.
What our service covers
Product design
More than just ideation, our product design service is a fusion of experience design, strategy, and technology that creates a bridge between your vision and its Agile, risk-free implementation. We’ll help you make smarter decisions by providing you with a 360° concept-to-launch advisory service.

Service design
We take a holistic approach to service design, helping our clients launch, improve or transform their services to add tangible customer value. By combining qualitative and quantitative user research, deep domain expertise, and a comprehensive understanding of business processes, we create service propositions that delight our clients and their customers.

Business design
Our business design service gives our clients a leading edge by helping them build effective and highly impactful design processes and business models. We tailor our offering to startups and product companies that want to understand how viable their business model is, what user value it will create, and how technically feasible it is to implement.

What you can achieve with Augment product and service design
01
Bring your product or service vision to life
Gain a deeper understanding of your users’ needs to design and validate a market-disrupting concept or prepare for a seamless pivot. Our expert team will work with you to define your value proposition and help you lay out an actionable roadmap.
02
Re-imagine existing experiences and services
Do you find users abandoning your product before they’ve given it a real shot? If you’re looking to streamline your product experience and optimise it for growth, we’ll help you identify opportunities for new revenue streams within your existing products while increasing the efficiency of your legacy systems.
03
Make smart, future-proof business decisions
If you’re uncertain about the future direction of your product or struggling to balance short-term goals with a long-term vision, our team of experts will help you create an industry-leading sustainable product strategy that aligns with your business objectives.
04
Test out your boldest business concept
If you’re new to your market, we’ll help you prepare for launch, and if you’re already established, we’ll help you sell your boldest ideas. Our team will carefully analyse your business goals, market trends, and technological possibilities, then design services and technology-proven concepts that best fit your needs.
05
Reduce your product’s time-to-market
Our product design service lets you prototype, test, and validate your ideas and get your product to market faster. We help startups and product companies secure investment and enterprise businesses streamline their processes and optimise delivery.
06
Improve and enrich your customer experience
Suppose you’re ready to move from telling customers about your offering to immersing them in your brand. In that case, we’ll help you identify gaps in your current customer experience and give you an actionable plan for creating a service proposition that’s both highly desirable and completely customer-centric.
Product and service design at Augment: what we offer
Product ideation
Unlock breakthrough ideas with a holistic approach to ideation. Our cross-functional team, leveraging user insights and business needs, will guide you in defining and designing a winning concept.
Сustomer experience strategy
Enhance customer engagement and retention by creating a customer-centric strategy informed by behavioural science and our expert guidance.
Product roadmapping
Create a long-term product strategy with key feature priorities, and get a comprehensive guiding map of how to execute it.
Accessibility and inclusion assessment
Expand your reach and improve marketability by making your products inclusive for all. We’ll evaluate and adapt your products to cater to the full range of human diversity, creating a more accessible user experience and reaching a broader audience.
Business model and value proposition design
Design and validate winning business models that create a competitive advantage and ensure market fit. We’ll help you clarify your product value proposition and align stakeholders for maximum success
Customer research and usability testing
Gain a deep understanding of your customers and confirm your product’s demand and usability with our customer research and usability testing services. We use a qualitative and quantitative science-based approach to uncover your user needs and mental models.
Innovation workshops
Digital products and services audit
DesignOps
Product strategy consulting
Design, implement, and manage industry-leading solutions that scale as your brand grows. Augment offers comprehensive end-to-end services covering product strategy and management consulting, ideal for any industry that leverages complex technology.